Value Vault
If you are promoting your Brand Partnership consistently, over time your efforts will compound. And it compounds even quicker if you create and utilize a value vault.
Start with 1 highlight reel, 1 blog post, 1 YouTube video, or 1 social media post. Then add another.
Over time, you have a lot of content that is bingeable, organized, searchable, & valuable. The more content you have, the shorter the time it takes for your customer to make a purchasing decision.
Because you have more content, you attract more people. This is the magic of compounding.